Does your website really show what your company is worth?
Picture opening WhatsApp to a message from a customer who saw your website and chose you. The first step is writing to me: I’ll take care of the rest.
Free discovery call · No VAT added
Your website is your first meeting
with people who don’t know you yet.
The four goals we work on together:
Stand out from everyone else
I make it clear why you’re different from your competitors, and better, so you attract the clients who are willing to pay more.
Bring your image up to date
I show your company as it is today: solid, established, free of an image that stopped representing you years ago.
A partnership you can trust
You always know where we are and what comes next, with one person to ask.
Get chosen by the right clients
People who visit your site see straight away why to choose you, and find it easy to get in touch.
My latest projects
Two demo projects, made to show how I work on structure, copy and design.
Mono · Wallet
Landing page for a money management app: app mockups, features, security and reviews. Dark, elegant design built around trust.
Youness Clinic
Immersive landing page for a wellness clinic: atmospheric hero, treatments, gallery, packages and booking. Elegant serif typography for calm and care.
What makes my approach to company websites different
Strategy first, design second
Before the design, I set out the structure, the message and the goals. A website works better when it comes from the right decisions, not from a template.
A website built for you
Every project is built to reflect what the business really is. No impersonal solutions, no websites that all look the same.
Clear, professional copy written to convert
Every section has to make the visitor understand who you are, what you do, why they should choose you and what to do next.
A transparent process, from start to delivery
I run every project with method, clarity and updates you can actually follow. You know what happens, when it happens and where it’s going.
request a quote ↗
A clear method, from the idea to the live site
I start with a call, to understand your business, your goals and who you’re talking to. No obligation.
I set the message, the sections and the visitor’s path. The site comes from precise decisions, not from a template.
I create an interface that reflects your identity: consistent, professional and built to convert.
I build the site, write the copy and take care of mobile optimisation and basic SEO.
I publish the site and stay with you: you know what happens, when it happens and where it’s going.
What you get
The tools I use on your project
Figma
Claude
ChatGPT
Webflow
WordPressPassoDigitale24 is made for businesses that are already up and running
I work with people who have already built something and want to present it online properly. This is for you if you want to:
improve your presence online
come across as more valuable
stand apart from your competitors
have a website that matches the level you’ve reached
invest in something made for you
have a digital partner over time
Karina, the person behind PassoDigitale24
Freelance web designer in the province of Verona, Italy, specialised in professional websites for established companies and businesses. I work remotely, in Verona, across Italy and in English.
Hi, I’m Karina. I study and apply marketing of every kind: design, strategy, social. I work on my own, so you always talk to the person who designs, writes and builds your site.
More about me ↗
Choose the starting point that fits your presence online
Start with what you need today and grow when you’re ready. Clear prices, no surprises.
When you have one thing to push: a service, an offer, an event. One page, one message, one thing to do.
- ✓ Discovery call and brief
- ✓ Market and competitor research
- ✓ Copy for the page
- ✓ Custom design, no templates
- ✓ Built for phone and desktop
- ✓ Contact form and WhatsApp
- ✓ Basic SEO and Google Search Console
- ✓ Privacy and cookies with iubenda
- ✓ 2 rounds of revisions
- ✓ Launch on your domain
- ✓ Video guide on site, domain and hosting
- ✓ 30 days of support
When the person looking for you types your company name: everything you do, presented properly. How many pages you need, we decide on the call.
- ✓ Everything in the Complete Landing Page
- ✓ More pages, as many as you need
- ✓ Copy for every page
- ✓ Virtual assistant
When what you sell has to be bought right there: catalogue, basket, payments. It starts from the Custom Website and adds the shop on top.
- ✓ Everything in the Custom Website
- ✓ Catalogue and product pages
- ✓ Basket and secure checkout
- ✓ Online payments for your customers
- ✓ Shipping
- ✓ Order management
- ✓ Training on the admin panel
- ✓ 60 days of support
The price depends on the catalogue: ten products and four hundred aren’t the same job. I put it in writing within 24 hours of the call.
Common questions about having a professional website built
How much does a website cost?+
The Complete Landing Page starts at €1,499. The custom website starts at €2,499 and is built for you: the exact figure depends on how many pages you need and on what the site has to do. E-commerce is quoted on the catalogue. Prices have no VAT added, as I work under the Italian flat-rate scheme. No surprises: the final quote arrives within 24 hours of the free discovery call and the brief.
How long does it take to build a website from scratch?+
It depends on the package: the Landing Page takes from 4 weeks, the Custom Website from 8. I confirm the exact timing in the written quote, and it also depends on how quickly you get me the content (copy, photos, materials).
Can I keep my current website or do I have to start again?+
We look at the current site together: if the base is solid I improve it, otherwise it’s better to start again with a structure built to convert. I’ll tell you honestly which one it is.
Do you write the copy as well?+
Yes. Professional copy is included: I write clear text aimed at converting, starting from what makes your business different.
Will the site work properly on phones?+
Always. Every site is designed to work perfectly on phones, tablets and desktops.
Will the site be optimised for Google?+
Yes, basic SEO is included: correct structure, speed, tags and content written to help people find you.
Do you only work with big companies, or with freelancers too?+
I work with small and medium businesses, local businesses and established freelancers who want to present themselves online properly.
You’re near Verona: do you work outside Italy?+
I live in the province of Verona and I work remotely, in Italian or English, anywhere: video calls, written updates and a process you can follow.
Your next client is already looking for you. Let’s help them find you.
Tell me about your business in a couple of lines on WhatsApp: you get me, not an auto-reply, and we set up a free intro call. Within 24 hours of the call you get the written quote, with no obligation.
Message me on WhatsAppI answer personally, usually the same day. No form to fill in and no number to save first.
Necessary cookies are always on. Analytics and marketing — Google Analytics, Microsoft Clarity, Meta, TikTok, LinkedIn, Pinterest — only if you agree. Cookie Policy